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AUSTIN – Today, Texans for Greg Abbott announced a substantial investment in digital advertising ahead of November’s general election. The $8.15 million purchase allows Governor Abbott’s campaign to reach every corner of the internet with a cutting edge digital campaign.

“With Texans spending more time online than ever before, our campaign has developed a state-of-the-art digital strategy to reach our voters, no matter where they are,” said Governor Abbott. “As the number one tech exporter and home to some of technology’s brightest stars, the Lone Star State is leading the digital revolution of the 21st Century. This ad buy will allow us to connect with Texans across a multitude of digital platforms to remind them that Texas is still the best place to live, work and raise a family.”

This initial digital media buy by Texans for Greg Abbott is in addition to the Hispanic and broadcast and cable buys announced earlier.

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